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How to market a private practice, ditch insurance, schedule private pay clients, and be happy in a counseling practice. Free education for therapists offered here.

166 Episodes
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In this podcast we talk about our brains, bodies, and nervous system as well as normalizing cravings and addiction. Tim shares his knowledge of what is happening to us and our clients through the COVID-19 crisis and three strategies to help you access healing through music.Tim is a board certified music therapist, columnist, author, and host of the podcast - Reduce Your Stress. Register for Tim’s FREE Stress Elimination Summit: Recovery Edition, January 25-29, 2021! This event focuses on the four aspects of self (physical, mental, social, spiritual) and is only for people in recovery from addiction.
Teresa, founder of Hire Ventures, Inc. in Atlanta, GA, works with small business owners to simplify all things HR and Recruiting.  In light of the COVID-19 pandemic, many of us have made the shift to virtual hiring. Teresa shared her insight regarding the impact virtual hiring can have on the onboarding process, and the benefits of defining a successful hiring framework. As a special offer for podcast listeners, Hire Ventures is offering 50% off their implementation and set up of JazzHR! Don’t miss out on this amazing deal so you can hit the ground running and make your next great hire! 
Jacqueline, MA, LMFT provides couples therapy in Milford, CT. She shared with us her Private Practice Success Story of finding balance and success while managing her chronic illness, processing through grief and loss, and adapting her practice during a pandemic.
Heather LMFT, CSAT provides therapy for sex addiction and betrayal trauma in Upland, CA. She shared with us her private practice journey of overcoming and navigating through family crisis, supporting her family on one income, and finding stability in the business she created. 
This year has been a whirlwind of change, and although change can be a beautiful thing - it can also be quite stressful. As healers, we typically give our whole heart, and are constantly holding ourselves to this higher standard of doing more and being better than the day before. In light of COVID-19, many of us are in a position where we are trying to figure out how to do more with even less. I want you to know that you are not alone in your struggle. I want to give you permission to change, to shift, to reevaluate your life, and to reevaluate your needs. So stop what you’re doing, and take a moment to listen - because this message is for you! 
When Tiffany began her business journey in 2016, she knew she wanted to build a private practice, but also wanted to do impact work on the side that would truly scale her income, and thus heytiffany.com was created! Tiffany spoke with us about the various sociocultural variables and barriers that therapists must overcome to not only make a positive impact in our clients lives, but to live the life that we want with the income we deserve. 
Danielle shared with us her private practice success story of finding the accountability she needed to revamp her practice after 8 years as a business owner! Danielle's practice had already shifted from part-time to full-time, but she found herself overworked, and overwhelmed with the business side of things - until she joined Bootcamp three years ago. Since Bootcamp, she has hit TWO five figure months, something she had never done in all her years in private practice. Learn more about Danielle at www.daniellehatchell.com
This is the final session in a 4-part, self-paced, virtual masterclass that will take you through actionable steps for marketing your private practice during a recession.Today, you will get clarity about what your business needs right now and where to FOCUS in your limited time.To start the Marketing Masterclass actionable steps, first click here to get instant access to our Free Private Practice Community or to log in: http://bit.ly/zynnymecommunityNext, click here to jump straight to today's Masterclass homework and materials: https://classroom.zynnyme.com/posts/free-happy-private-practice-community-marketing-during-a-recession-part-4-your-business-system
This is part 3 of a 4-part, self-paced, virtual masterclass that will take you through actionable steps for marketing your private practice during a recession.Today, we lay out the importance of doing the RIGHT things rather than ALL the things, to put forth a clear marketing strategy that aligns with who you truly are and connects with the people you can truly help.To start the Marketing Masterclass actionable steps, first click here to get instant access to our Free Private Practice Community or to log in: http://bit.ly/zynnymecommunityNext, click here to jump straight to today's Masterclass homework and materials: https://classroom.zynnyme.com/posts/free-happy-private-practice-community-marketing-during-a-recession-part-3-what-to-do
This is part 2 of a 4-part, self-paced, virtual masterclass that will take you through actionable steps for marketing your private practice during a recession.Today, we talk about how to speak directly to your ideal client, create connections from the first contact, and create a clear and powerful message that will reach the right people.To start the Marketing Masterclass actionable steps, first click here to get instant access to our Free Private Practice Community or to log in: http://bit.ly/zynnymecommunityNext, click here to jump straight to today's Masterclass homework and materials: https://classroom.zynnyme.com/posts/free-happy-private-practice-community-marketing-during-a-recession-part-2-what-to-say
This is part 1 of a 4-part, self-paced, virtual masterclass that will take you through actionable steps for marketing your private practice during a recession.Today, we talk about tracking outcomes, integrating feedback, and recognizing how you and your clients are most efficient.  This is the first step in attracting, retaining, and finding success with your ideal client.To start the Marketing Masterclass actionable steps, first click here to get instant access to our Free Private Practice Community or to log in: http://bit.ly/zynnymecommunityNext, click here to jump straight to the Masterclass homework and materials: https://classroom.zynnyme.com/posts/free-happy-private-practice-community-marketing-masterclass-recession-edition
Life comes with many up and downs, and often we find ourselves in a place of transition. In this interview Krista shared her “awakening” story about how a divorce moved her business from side hobby to full-time passion and how she has used Bootcamp as a resource for the past 6 years to not only build her practice, but to shift with each new obstacle thrown her way!Learn more about Krista at https://www.suitablesolutionstherapy.com/
In this interview, Megan shared with us her journey from ministry to private practice while still being of service to racial and social justice.  Megan’s business is thriving despite being pre-licensed and working through a global pandemic, and she is learning to thwart her burnout, too!We spoke about how Bootcamp has provided Megan with a strong foundation for her business and has taught her the importance of setting boundaries, knowing her self-worth, and finding innovative solutions. Check out Megan's information at https://thewellcounselingandconsulting.com/
We are so excited to have Jasmine Bright, founder of the nonprofit consultation company Bright Management and Consulting Services, here with us to speak about nonprofit development and management.  We talk about when you should start a non-profit, the basic steps to getting started, the myths about going into non-profit work and finally the key elements that will make or break your non-profit.Learn more about Jasmine and her consulting services at https://www.brightmcservices.com/
We had the pleasure of sitting down with Karen to talk about the benefits of telemental health sessions, being authentic in our relationships with clients, and setting realistic expectations for your business.Despite the difficulties posed by Covid-19, she had developed a great business foundation with a strong referral base and now requires little to no marketing to stay afloat.  Listen to how she had the confidence to know that transition to telehealth was the right one for her.Learn more about Karen's practice at https://www.karensvanackerlpcllc.com/
Believe it or not, Dr. Karin has seen a lot of stability in her practice throughout the Coronavirus pandemic.  She talks with us about how she was able to create a solid business foundation that could withstand this crisis, even without social media!  "It's a lot of little things," she says.Learn more about Dr. Karin's practice at https://drkarinlawson.com/
Lauran shared with us how the power of niche has helped her focus her marketing and become a more secure therapist.  Because of what she learned in Business School Bootcamp, she is clinically stronger, she sees better outcomes with her clients, and she was financially prepared for the impact of Covid-19.Learn more about Lauran on her website at https://www.mindfullivingcounselingservices.com/
Colleen talks about the benefits of putting in the hard work up front.  Her practice had a solid foundation before the pandemic, and she has been able to maintain her client relationships because she was pivoting her processes rather than trying to build them during this time.  She warns against letting the anxiety turn into overwhelm, and gives us the important reminder that you don't have to do it ALL right NOW.Learn more about Colleen and her practice at https://www.insightcounselingsacramento.com/
After establishing marketing success through an in-person coping skills class, Gina was forced to pivot her plan to adapt to the new normal when Covid-19 hit.  Despite feeling like she had lost some of her connection to these clients, 75 people spanning from their 20s to their 50s showed up to her very first online session.Learn more about Gina's practice and her online Christian counseling class at https://mindhelm.org/Additional resources mentioned in this podcast:Covid-19 Master ResourceFinancial Relief Options with Mary Beth Storjohann CFP
We are so thankful to Erika for sharing her insight as a therapist who has gone through a period of crisis before.  In the era of Covid-19, it can feel like everything is unprecedented and out of our control.  Erika shares her top tips and advice for being prepared, working through the experience, and keeping a positive mindset. Learn more about Erika's practice at https://www.erikalabuzanlopeztherapy.com
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Comments (1)

Terry Сooperation

I recently read an article that I really liked and want to share it with you. The article is called "A Guide to Career Planning for High School Students" and is available on the website https://writersperhour.com/blog/high-school-career-planning-guide. In this article, the author, an experienced career consultant, shares his tips for starting to plan your career while still in high school. The advice is very detailed and covers all aspects of career planning, from self-discovery to finding internships and jobs. I personally found this article very helpful as it helped me understand my career goals and develop an action plan to achieve them.

Nov 9th
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